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Founded in 1999, the Indoor Tanning Association today represents thousands of indoor tanning manufacturers, distributors, facility owners and members from other support industries. The professional indoor tanning industry employs more than 160,000 people and generates an economic impact of more than $5 billion annually while promoting a responsible message about moderate tanning and sunburn prevention.

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The Indoor Tanning Association (ITA) was founded to protect the freedom of individuals to acquire a suntan.  Daily we are seeing new efforts by our detractors to restrict this right.  Please contribute to this fund to help the ITA make sure your rights and your customers’ rights are never constrained.

Notice: You do not need to become tan for your skin to make Vitamin D.  Exposure to ultraviolet radiation may increase the likelihood of developing skin cancer and can cause serious eye injury.



 
 

 



 

 

SUNBATHING 'BOOSTS MEN'S SEX DRIVE'
Testosterone levels in men's blood rise accordingly with doses of vitamin D. The vital nutrient is produced in the body after exposure to sunlight and can also be obtained from eating oily fish and meat. Researchers at the Medical University of Graz in Austria found men with more vitamin D per millilitre of blood had much more of the main male sexual hormone circulating than those with less.
VITAMIN D AND BREAST CANCER
Breast cancer patients benefit from high-dose Vitamin D supplements.
VITAMIN D CAN SAVE YOUR LIFE
Dr. Mehmet Oz explains why Vitamin D is important in maintaining good health.
“HOW MUCH VITAMIN D SHOULD YOU GET EVERY DAY?”
Interview with Dr. Marc Sorenson
FIGHT OFF BACK ACHES & PAINS THIS WINTER WITH EXTRA VITAMIN D
An extensive review of clinical research in a report from Pain Treatment Topics found that help may be available from a surprising champion of pain relief Vitamin D.
SUNSHINE AND VITAMIN D
The traditional “Top Ten Breakthroughs of the Decade” lists have been appearing in science-related publications. One breakthrough, however, is conspicuously missing from every list I’ve seen so far. I’m talking about the new understanding of the role and proper dosage of the sunshine vitamin D.
FACTS YOU NEED TO KNOW ABOUT SUNLIGHT AND SKIN CANCER
Noted expert Dr. John J. Cannell discusses the powerful benefits of vitamin D. Safe sun exposure may be the best thing for your skin, no matter what you may have heard!
TOO LITTLE VITAMIN D MAY MEAN MORE COLDS AND FLU
The largest study of its kind to date shows that vitamin D each and every day is what will keep the doctor away when it comes to the common cold or the flu.
WHO NEEDS MORE SUN? MAYBE YOU
The sunshine vitamin is under review. The American Academy of Dermatology has issued a new statement acknowledging that people who regularly cover-up and wear sunscreen to protect their skin from wrinkles and cancer may be at risk for vitamin D insufficiency. What's a health-savvy person to do?
VITAMIN D GETS AN A+ IN LATEST RESEARCH
Scientists are calling Vitamin D the "miracle vitamin"
VITAMIN D GETS AN A+ (PAGE 2)
TWO NEW STUDIES BACK VITAMIN D FOR CANCER PREVENTION
Two new vitamin D studies using a sophisticated form of analysis called meta-analysis, in which data from multiple reports is combined, have revealed new prescriptions for possibly preventing up to half of the cases of breast cancer and two-thirds of the cases of colorectal cancer in the United States.
POSSIBLE 75% CANCER MORTALITY REDUCTION WITH VITAMIN D
Possible 75% cancer mortality reduction with Vitamin D
VITAMIN D: IT'S NECESSARY, BUT GETTING ENOUGH OF IT IS NOT NECESSARILY EASY
For most of history, humans got all the Vitamin D they needed simply by being outdoors, absorbing the sun's ultraviolet light.
VITAMIN D FROM SUN EXPOSURE REDUCES CANCER RISK, ECOLOGICAL STUDIES FIND
Getting enough vitamin D can significantly reduce the risk of several different types of cancer, and ecological studies done over the past decade have confirmed that sun exposure is a critical source of this vitamin, according to a recent report in Annals of Epidemiology.
IOM STUDIES BOOST IN VITAMIN D REQUIREMENTS
Researchers suggest a huge bump in recommended daily levels as the vitamin's benefits extend to helping fight diabetes, cancer and cardiovascular disease.
SUNSHINE VITAMIN MAY MAKE YOU BRIGHTER
Getting more of the "sunshine vitamin" may make you brighter later in life, according to a study published on Thursday that bolsters evidence vitamin D may help older people stay mentally fit.
VITAMIN D IS CALLED THE SUNSHINE VITAMIN FOR GOOD REASON
Vitamin D is not a vitamin but a hormone. It is unique in that it is made in the skin as a result of exposure to sunlight. Photosynthesis of vitamin D has been occurring on earth for more than 750 million years. Some of the earliest life forms that were exposed to sunlight for their energy requirement were also photosynthesizing vitamin D.
VITAMIN D -- THE MASTER KEY TO OPTIMAL HEALTH
Dr. Robert Heaney explains why the sunshine vitamin is so vitally important, and how a single nutrient can have so many effects.